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Our Definition
Customer Relationship Management involves the total linkage of every known piece of information about a customer and using this knowledge wisely to create, nurture and maintain a very highly professional business relationship between the customer and the service provider.
Effect of Implementation
- Automated Customer Relationship Mgmt. allows for added value & informed communications.
- Managing all aspects of the relationship ensures customer ownership
- Linking Service Level Mgmt. and Customer Relationship Mgmt. enhances the perceived value of services delivered by providing meaningful service delivery information.
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